News articles generally have three text components. Headline, teaser and body copy. As with any other intranet content, they need to be edited and tweaked before publication.
Category: Content
Posts related to the intranet content – the written word, photos and video, plain English, writing for an online audience.
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If I were an internal communicator…
Across the whole organisation there is a massive transformation programme running to save money and improve services. It’s been cooking since before the spending review in various guises. Internal campaigns having come and gone and are making a comeback. How successful will they be this time?
Here are some common signs that your site content has been written by someone who has never been trained how to write for an online audience and is unaware of search engine optimisation or visitors using accessible technology.
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System status and vanity intranet pages
One of my favourite metrics when measuring improvement on the intranet is the number of calls to the helpdesk. It’s a sure sign of success when you’ve done a few changes to an area of the intranet and the number of helpdesk calls goes down.
Conversely, you know that something is wrong when the number of helpdesk calls goes up.
Just got back from day 1 of Usability Week in Edinburgh. Thumbs up for todays session on designing websites for mobile usability, by Amy Schade, who got us through 188 slides and kept it fascinating all the way.